Sheffielders is a network of local businesses, projects, and creatives who rely on search engine results to increase their visibility and drive traffic to their website.

The importance of backlinks

Links to your website help search engines (like Google) determine your reputation and, the more trustworthy you are, the higher you will rank in search results. Combine the link with a relevant description of your services and your visibility in the results pages will begin to dramatically improve.

Google have complex algorithms to determine which webpages to show first, depending on what the user is searching for. Aside from some good on-site optimisation; having external links pointing to your website, that reconfirm the products or services that you offer, will help to gain Google's confidence in serving your website as a top result.

How do search engines determine credibility?

Backlinks!
The primary aim of a search engine is to consistently deliver relevant webpage results from credible sources. Backlinks are a search engine's equivalent to word-of-mouth recommendations; building your reputation and earning trust.

A backlink to your website is like a 'vote of confidence' to Google's PageRank algorithm, and is undoubtedly the strongest signal to the value of your content.

Join Sheffielders

Fill in the form below and i'll set up your page (just like this one) and send some good reputation your way.